Sell Yourself

Each year, Ofcom the UK’s telecom watchdog publish a report on the state of the international communications market. The report includes data from countries including the US, UK, France, Germany, and Japan. In the latest edition, it says that 39% of Americans agree or strongly agree with the statement “I am happy to provide personal information online to companies as long as I get what I want” the highest of the nine countries sampled. While 70% of respondents either agreed or were indifferent to the commercial use of their personal information in return for free services.

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